Apr 22 Nathan Fa'avae launches into tales of adventure with the RAV4

..and Bowater Toyota launches the all new, 4th generation Toyota RAV4

On Friday evening we held a fantastic function to launch the all new Toyota RAV4 down at Bowater Toyota. A huge thanks to the 100+ people that attended to hear all about the new RAV4 and listen to tales of adventure from local world champ Nathan Fa'avae.

As soon as we saw the marketing from Toyota NZ for this class leading new generation we knew we would be doing something special. After all, when the posters are all about "There's adventure in everyone" what else could we do but go all out and plan something special!

Nelson and Tasman is famous for the outdoor lifestyle, and also for producing some very adventurous types, so we invited the most adventurous person we knew, World Adventure Racing Champion for 2012, Nathan Fa'avae to join us.

We were very fortunate to have Nathan join us. Luckily his very busy schedule perfectly matched our function as he was enroute back to his Queenstown base returning from a race in China. A slight (and welcome) detour to Nelson meant he could catch up with his family here, and come and share some of his recent experiences with all of us.

The evening was wet and stormy but that did not stop over 100 people coming out to enjoy our hospitality, and listen to what Nathan had to say about his life as an adventure athlete.

For those unfamiliar with how adventure racing works, Nathan explained the dynamics of the extreme sport, and even used a white board!
It was a very engaging talk, with a long period of questions from the crowd afterwards.

A huge thanks has to go out to our partners for the event, Old Mout Cider and Stoke Beer by McCashins, they both really came to the party and helped us out.!

Erika & Alice Westley (aka the "famous Westley twins"), serving up the delicious Stoke range of beers for the evening.

Old Mout cider has been a staple at our functions over the last 12 months because it so so good, and local, and made from local apples. The Bowater Motor Group are all about locals helping locals, so we are always pleased when a local company such as Redwood Cellars, makers of Old Mout Cider come along to our events.

Alice Westley, Old Mout Cider and the iconic Toyota 86.

Everyone was really happy with the evening, none more so than Bowater Toyota CEO Tony Bowater, who was very impressed with the turnout.

Bowater Toyota CEO Tony Bowater thanking the crowd, and Nathan Fa'avae, for coming.

In this day and age of information at your fingertips; images, video and reviews of the all new Toyota RAV4 have been online for 6 months now.  As is often the case this model was released into the US market before NZ or Australia so the mystery was gone for locals excited about the big changes in this new generation. BUT, you can't beat the sensation and experience of seeing a new car like the RAV4 with your own eyes, and being able to look at what interests you, rather than rely on what the reviewer wants to show you on youtube. 

 If you want to take a closer look for yourself, give the friendly team a call on 0800 269 283 to arrange a test drive of the all new RAV4. It is a wonderful evolution of the original, class leading compact SUV.  Bowater Toyota have plenty of different models in stock, so you can choose and experience a RAV4 perfect for your lifestyle.