Lexus launches the world's first Origami inspired car, made from cardboard, and able to be driven.
There’s never been a Lexus quite like it: infact the creation of a one-off, life-sized Lexus IS is an art project in itself - and a celebration of it's current marketing strategy of "creating amazing"
What makes this Lexus IS different, unique and inspirational is that it is crafted in precision-cut cardboard. The cardboard car is inspired, according to Lexus, by an origami test the company requires of workers on its production line—and is, at its heart, an incredibly complicated paper sculpture.
Comprised of some 1700 individually shaped pieces of cardboard, this origami inspired car is a faithful replica of the Lexus IS saloon, and is produced as a celebration of the human craftsmanship skills that go into every car Lexus makes.
With a fully fitted interior, functioning doors, headlights and rolling wheels, the “Origami” Lexus explores the design of the Lexus IS in forensic detail, and that’s not all. Thanks to an electric motor mounted on its steel and aluminium frame, it can even be driven forwards and backwards.